Categoria: Apple

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  • Apple’s most affordable iPad is now the cheapest it’s ever been

    The latest iPad is now $50 off.

    If all you need is a reliable tablet for everyday tasks like streaming, checking email, or browsing the web, Apple’s latest entry-level iPad delivers good value — and right now, it’s more affordable than ever starting at just $299 ($50 off) with Wi-Fi at Amazon, Walmart, and Best Buy. This is its lowest price to date.

    The 11th-generation iPad is a step up from its predecessor. It’s powered by Apple’s faster A16 chip, and starts with 128GB of storage – double the base storage. The new 11-inch display also gives you more screen real estate, whether you’re catching up on your favorite show or shooting emails. Plus, the tablet has a good front-facing camera and support for the Apple Pencil with USB-C, making the slate handle jotting down notes and hopping on video calls.

    Of course, as the cheapest tablet in Apple’s current lineup, there are some features you’ll miss out on. You don’t get support for Apple Intelligence, nor is there support for the new Apple Pencil Pro, which adds extras like a gyroscope and Find My integration. Still, for casual work and play on a budget, this is one of the best iPad deals available right now.

    Read our 11th-generation iPad review.
  • iPhone dobrável pode ser US$ 1 mil mais caro que os modelos Pro Max atuais

    Atualização (15/04/2025) – GS

    Os rumores sobre o vindouro iPhone dobrável da Apple estão cada vez mais intensos. Além de novas informações sobre a tela do novo dispositivo, algumas fontes começaram a especular sobre o possível preço do celular, reforçando a ideia de que ele será bem caro.

    De acordo com um novo post de um usuário chamado “Instant Digital” no Weibo, o primeiro celular dobrável da Apple terá será vendido por preços entre US$ 2.100 e US$ 2.300, sendo um pouco mais caro que os dobráveis da Samsung.

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  • Feliz 2014! Beats lança sua primeira linha de cabos USB

    A Beats, marca de acessórios e fones que faz parte do grupo Apple, acaba de expandir seu portfólio ao lançar oficialmente sua primeira linha de cabos USB. Os novos produtos chegam ao mercado nesta quinta-feira, 17 de abril, com vendas já iniciadas pelo site oficial da Apple no Brasil.

    A chegada dos novos cabos USB da Beats marca a entrada em um novo segmento de acessórios, indo além dos tradicionais fones de ouvido e capas para iPhone. Os cabos são compatíveis com dispositivos da Apple e de outras marcas, e foram desenvolvidos com foco em durabilidade e estilo.

    Todos os modelos contam com um revestimento trançado reforçado, que evita nós e reduz o desgaste com o uso contínuo. Estão disponíveis em dois tamanhos — 20 centímetros e 1,5 metro — e em três tipos de conexão: USB-C para USB-C, Lightning para USB-C e USB-A para USB-C. A versão USB-C oferece recarga rápida de até 60W, enquanto a USB-A chega a até 15W.

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  • iPhone dobrável virá equipado exclusivamente com telas OLED da Samsung

    Atualização (15/04/2025) – GS

    Segundo o Business Korea, a Apple decidiu por equipar seus vindouros iPhones dobráveis com telas OLED fornecidas exclusivamente pela Samsung.

    A decisão da Apple em adotar a Samsung Display como fornecedora exclusiva para a nova linha é uma mudança expressiva na estratégia tradicional da Maçã, que costuma usar componentes de diversos fornecedores diferentes para reduzir os custos e garantir a consistência na qualidade.

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  • Apple revela brinde para os 10 anos do Apple Watch

    A Apple vai celebrar o 10º aniversário do Apple Watch no dia 24 de abril com uma iniciativa voltada para a saúde de seus usuários. Quem fechar todos os três anéis de atividade no relógio nesta data ganhará recompensas digitais exclusivas. A ação faz parte do “Global Close Your Rings Day”, promovido globalmente pela empresa.

    Além do prêmio digital, usuários do Apple Watch também poderão retirar um pin comemorativo gratuito nas lojas físicas da Apple ao redor do mundo, enquanto durarem os estoques. A proposta é reforçar o incentivo à prática regular de atividades físicas, algo que tem sido um dos pilares da linha de smartwatches da empresa desde seu lançamento em 2015.

    Ao completar o desafio no dia 24, os usuários receberão um selo animado, além de dez adesivos animados para usar no aplicativo Mensagens. A premiação é válida apenas para quem atingir as metas de movimento, exercícios e permanência em pé configuradas no Apple Watch.

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  • Trump diz que ajudou a Apple ao isentar o iPhone de tarifas contra a China

    Após suspender as tarifas cobradas em smartphones, PCs e outros eletrônicos, Donald Trump disse para a imprensa norte-americana que ajudou a Apple com essa medida.

    Segundo o presidente dos Estados Unidos, ele fez questão de auxiliar Tim Cook após uma longa conversa com o CEO da gigante de Cupertino, indicando que os dois tiveram uma reunião fora da agenda.

    Trump não quis dar mais detalhes sobre tudo o que foi debatido com Cook, mas o lobby da Apple pode ter sido essencial para permitir que Dell, NVIDIA, Intel e outras empresas norte-americanas tivessem um alívio nas tarifas.

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  • The best iPad deals you can get right now

    The iPad in its natural habitat: on David Pierce’s coffee table. | Photo: Amelia Holowaty Krales / The Verge

    While the best iPad deals usually land during major sale events like Black Friday and Amazon Prime Day, many great iPad deals are attainable outside those times. The day-to-day discounts may come and go like changing winds, but there’s often some amount to be saved, particularly on the more affordable iPads. The most recent iPad Pro and iPad Mini are also regularly discounted, and you can even save a bit on Apple’s latest iPad Air and base iPad.

    It’s difficult to know where exactly you can find the most notable iPad deals unless you’re scouring the major retailers on a daily basis. But that’s often what our deal hunters at The Verge are doing each and every day, so let us help you out. Below, we’ve listed the best deals you can get on each iPad model that is currently available, from the 10th-gen iPad of 2022 and the more recent base model with the A16 chip to the more powerful iPad models with M3 and M4 chips.

    The best iPad (2022) deals

    Apple’s 10th-gen iPad came out in late 2022. It’s still a great tablet overall; however, it’s recently been supplanted by Apple’s latest entry-level model, which features an upgraded A16 chip and twice as much base storage. That said, the last-gen iPad still benefits from a modern design and Apple’s long-in-the-making switch to USB-C. The 10.9-inch tablet is also outfitted with a side power button with a fingerprint sensor and uniform bezels, though, unlike its predecessor, it lacks a home button and a 3.5mm headphone jack.

    In the past, you could often buy Apple’s latest entry-level iPad for $349 ($100 off its initial launch price) — which is now the MSRP. Right now, however, the base model with 64GB of storage is on sale at Walmart in select colors starting around $269 ($80 off), which is $20 more than its best price to date. Amazon is selling the 256GB model with Wi-Fi for just shy of $400 ($100 off), but Walmart handily beats it with a $349 price tag.

    The best iPad (2025) deals

    As noted above, Apple’s 11th-gen iPad just recently landed on the scene. The new base-model tablet is a fairly iterative update of the prior model with 128GB of base storage (as opposed to 64GB) and an A16 Bionic chip, which is supposedly nearly 30 percent faster than the A14 chip found in the 10th-gen iPad. The newer chip doesn’t support the various Apple Intelligence features introduced in iPadOS 18.1. For that, you’ll want to opt for a more recent iPad Air, iPad Mini, or iPad Pro model.

    Pricing-wise, the new iPad starts at $349 with Wi-Fi and 128GB of storage. You can also upgrade to 256GB or 512GB of storage for an additional $100 or $200, respectively, or purchase an LTE model starting at $499. We don’t expect those prices to drop significantly in the coming months, though, if you choose to be an early adopter, the entry-level configuration with 128GB of storage is currently on sale at Amazon starting at $328 ($22 off). Alternatively, you can grab the 256GB model at Amazon starting at $419.99 ($30 off), or the 512GB variant at Amazon and Walmart starting at $614 ($35 off).

    The best iPad Mini (2024) deals

    The new seventh-gen iPad Mini is similar to the outgoing model but comes with faster Wi-Fi and USB-C speeds, support for the Apple Pencil Pro, and a newer A17 Pro processor with 8GB of RAM to support Apple Intelligence. Otherwise, it boasts nearly identical specs and features as the last-gen model, meaning it has an 8.3-inch Liquid Retina display, a USB-C port, and options for 5G. It may not be worth upgrading if you already own a sixth-gen Mini, but newcomers to the category will appreciate the upgrades.

    The 2024 iPad Mini starts at $499 with 128GB of storage, which was the price for the previous generation’s 64GB model. Electing for 256GB of storage brings the price up to $599, and the cellular models start at $649. These are some big numbers for a small iPad, and the larger iPad Air might be worth considering if you prefer your dollar to go further with more screen real estate. But if you want an Apple tablet in the smallest possible form factor, this is where the action is.

    Right now, there aren’t any deals available on the 128GB base model with Wi-Fi. You can, however, get the 256GB variant at Walmart for $589, a measly $10 discount. The 512GB model is also on sale at Amazon for $779 ($20 off).

    The best iPad Air (2024) deals

    Although the 2024 iPad Air isn’t vastly different from the new M3 model, it was the first Air available in a 13-inch configuration in addition to an 11-inch base model. Apple also introduced Wi-Fi 6E radios and upgraded the chipset to M2, enabling the hover feature when using Apple’s latest styluses. You can use the last-gen Air with the Apple Pencil Pro and latest Magic Keyboard, too, and while it’s no longer officially a part of Apple’s tablet slate, both the 11- and 13-inch Air are still readily available starting at $599 and $799, respectively.

    Discounts are limited on the 11-inch base model with 128GB of storage and Wi-Fi starting; It’s selling at its normal $599 price at Amazon . As for the 13-inch iPad Air with Wi-Fi and 128GB of storage, Best Buy and Walmart are all selling it in select colors starting at around $699 ($100 off), which is $5 more than its lowest price to date.

    The best iPad Air (2025) deals

    The 2025 iPad Air is little more than a spec bump over the previous model, with a few technical upgrades that should allow it to last longer than both the entry-level iPad and the last-gen Air. It features an M3 chip with support for Apple Intelligence and compatibility with Apple’s latest Magic Keyboard, which has a larger trackpad and an extra row of function keys that make the Air a more credible laptop replacement.

    The 11-inch model starts at $599 and the 13-inch variant $799 — the same price as the previous models — but we’re already starting to see discounts from third-party retailers. Right now, for instance, the 11-inch Air is on sale at Walmart, Amazon, and B&H Photo in its base configuration with Wi-Fi and 128GB of storage starting at $549 ($50 off). Amazon also has the 256GB model for $649 ($50 off) and the 512GB model starting at $849 ($50 off).

    The larger 13-inch model, meanwhile, is currently on sale at Amazon with 128GB of storage starting at $729.99 (about $70 off) or $754 at Walmart. You can also pick up the Wi-Fi / 256GB model at Amazon and B&H Photo for $849 ($100 off), or the 512GB variant at Amazon and Walmart for $1,074, just $25 off.

    The best iPad Pro (2024) deals

    Compared to the latest iPad Air, the 2024 iPad Pro is a far more impressive upgrade. The 11- and 13-inch models start at $999 and $1,299, respectively, and they were the first Apple devices to feature the company’s latest M4 chip, which brings moderate performance gains and dedicated hardware for on-device Apple Intelligence processing. The new Pro models can claim other firsts, too, such as being the first iPad models with OLED displays and the lightest Pros yet, which is true of both sizes. They also feature repositioned front-facing cameras that sit along the horizontal edge, which prevent you from looking as though you’re staring off into space on a video call.

    As for deals, the 11-inch iPad Pro with Wi-Fi / 256GB of storage is currently on sale at Amazon starting at $899 ($100 off) — which is about $20 more than its typical sale price. The sleek and super-thin 13-inch model, meanwhile, is on sale in its 256GB base configuration at Amazon starting at $1,099 ($200 off), which is a particularly noteworthy discount.

  • Here are the best Apple Watch deals right now

    The Series 10 is a pretty minor refresh, but the iterative updates over the last-gen Series 9 are welcome. | Photo by Amelia Holowaty Krales / The Verge

    In September, Apple launched its latest smartwatch, introducing the Apple Watch Series 10 alongside a black rendition of the Apple Watch Ultra 2. Each wearable has its own pros and cons, as does the second-gen Apple Watch SE, but the recent introduction of the new wearables also means there are now more Apple Watch models on the market than ever before — and a lot more deals to be had.

    But with all of those options, which one should you pick? Generally speaking, you want to buy the newest watch you can afford so that it continues to receive software updates from Apple. The latest update, watchOS 11, launched in September on the Apple Watch Series 6 and newer, ultimately leaving those still using an older Series 4 or Series 5 behind.

    That being said, picking up a watch from the latest (or a recent) generation ensures you’re getting a smartwatch with an updated design, a robust number of features, and plenty of sensors.

    Now, let’s get to the deals.

    The best Apple Watch Series 10 deals

    The Apple Watch Series 10 represents the latest wearable in Apple’s flagship Series lineup. It features the new S10 SiP chip, faster charging, and a wide-angle OLED display that’s brighter, larger, and easier to read than that of previous models. It weighs half as much as the Ultra, too, and is about 30 percent thinner despite its new 42mm and 46mm sizing. Other upgrades include an added depth and water temperature sensor, as well as a new FDA-cleared sleep apnea detection feature, the latter of which is also available on the last-gen Series 9 and Ultra 2.

    While the improvements are certainly welcome, the Series 10 isn’t a vast departure from the prior model, the Series 9. That being said, it’s currently on sale at Walmart right now in the 42mm sizing with GPS starting at $329 ($70 off), which remains its second-best price to date. The 46mm variant, meanwhile, is on sale at Amazon and Walmart starting at $359 ($70 off) — which is also the second-best price we’ve seen — while the LTE models can be had at Amazon and Walmart starting at $399 ($100 off).

    Read our Apple Watch Series 10 review.

    The best Apple Watch Series 9 deals

    In 2023, Apple introduced the Apple Watch Series 9 alongside the second-gen Ultra. It uses Apple’s last-gen S9 SiP chip and a second-gen ultra wideband chip, which allows for onboard Siri processing and precision finding with select iPhone models. It also features a brighter, 2,000-nit display and support for Apple’s nifty “double tap” feature — two minor additions that are also present on the Series 10.

    The Series 9 has been out for more than a year, but specific configurations have become increasingly difficult to find with the arrival of Apple’s latest watch. Luckily, the Series 9 is still on sale at Best Buy in the 41mm / GPS configuration starting at $279.99 ($119 off) or in the 45mm / LTE configuration starting at $343.99 (about $185 off).

    Read our Apple Watch Series 9 review.

    The best Apple Watch SE deals

    The Apple Watch SE received a refresh in late 2022. It has the same chipset as the Series 8, which is great, but with fewer sensors, no always-on display, and a slightly outdated design compared to the Series 8, Series 9, and Series 10. Those omissions might take this out of the running for some people, but it still may be exactly what you’re after. Best of all, it starts at $249 for the 40mm Wi-Fi / GPS model, which is $30 less than the previous generation’s baseline cost. Opting for cellular connectivity bumps the starting price up to $299 for the 40mm size (44mm adds $20 to each configuration).

    Right now, the best deal on the latest Apple Watch SE can be found at Amazon, where you can pick the 40mm model with GPS for an all-time low of $169.97 (about $79 off). The 44mm / GPS config, meanwhile, is available at Amazon for $199.97 (about $79 off). If you want the LTE configuration, the 44mm model is currently on sale at Walmart starting at $199 ($130 off), or in the smaller 40mm sizing at Walmart starting at $239 ($60 off).

    Read our Apple Watch SE (second-gen) review.

    The best Apple Watch Ultra 2 deals

    The latest Apple Watch Ultra launched at $799 in September with GPS and LTE support, much like the original model. The ultra-capable smartwatch has the most features, sensors, and ruggedness of any Apple Watch model available thus far, along with a display that’s 50 percent brighter than the first Ultra. The 49mm smartwatch also packs Apple’s S9 SiP and second-gen ultra wideband chips, just like the Apple Watch Series 9, while maintaining long-lasting battery life, precise GPS tracking, and a bevy of diving-friendly sensors.

    In recent months, we saw the Apple Watch Ultra 2 dip to as low as $642 ($157 off) in select configurations. Right now, however, it’s only on sale at Amazon with a Trail Loop or an Ocean Band starting at $734.89 (about $64 off), or with an Alpine Loop starting at $739 ($60 off). You can also pick it up at Best Buy with an Alpine Loop, a Trail Loop, or an Ocean Band starting at $739 ($60 off), which is a deal we rarely see at Best Buy.

    Read our Apple Watch Ultra 2 review.

    A note on the more premium models

    While all of the Apple Watch models and colorways covered here are encased in aluminum (except the Ultra 2, which has a titanium build), Apple does make a more premium range built out of stainless steel and titanium. These offerings are functionally and aesthetically similar to their aluminum counterparts, with slightly refined colors and finishings — polished for the stainless steel and brushed for the titanium. However, they start at much steeper prices of $699 and above. They, too, can often be found on sale, but they’re never discounted as low as the standard base models, so we don’t include them here.

  • Apple’s complicated plan to improve its AI while protecting privacy

    Apple says it’s found a way to make its AI models better without training on its users’ data or even copying it from their iPhones and Macs. In a blog post first reported on by Bloomberg, the company outlined its plans to have devices compare a synthetic dataset to samples of recent emails or messages from users who have opted into its Device Analytics program.

    Apple devices will be able to determine which synthetic inputs are closest to real samples, which they will relay to the company by sending “only a signal indicating which of the variants is closest to the sampled data.” That way, according to Apple, it doesn’t access user data, and the data never leaves the device. Apple will then use the most frequently picked fake samples to improve its AI text outputs, such as email summaries.

    Currently, Apple trains its AI models on synthetic data only, potentially resulting in less helpful responses, according to Bloomberg’s Mark Gurman. Apple has struggled with the launch of its flagship Apple Intelligence features, as it pushed back the launch of some capabilities and replaced the head of its Siri team.

    But now, Apple is trying to turn things around by introducing its new AI training system in a beta version of iOS and iPadOS 18.5 and macOS 15.5, according to Gurman.

    Apple has been talking up its use of a method called differential privacy to keep user data private since at least 2016 with the launch of iOS 10 and has already used it to improve the AI-powered Genmoji feature. This also applies to the company’s new AI training plans as well, as Apple says that introducing randomized information into a broader dataset will help prevent it from linking data to any one person.

  • Apple lança 2ª beta do iOS e iPadOS 18.5, watchOS 11.5, macOS 15.5 e mais para devs

    Atualização (14/04/2025) – EB

    Doze dias após o lançamento da primeira beta do iOS e iPadOS 18.5, a Apple finalmente liberou a segunda beta para desenvolvedores dos seus sistemas. Com elas, também temos as segundas betas do watchOS 11.5, macOS 15.5, visionOS 2.5 e tvOS 18.5.

    Desta vez, a Apple apenas adicionou pequenas mudanças visuais no iOS e iPadOS 18.5, uma opção para usar a versão anterior do aplicativo Mail, remover fotos de contatos e melhorou a acessibilidade para as informações do Apple Care nos sistemas.

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